HAIL THE NEW HEROES OF PRG©!
It’s a modest yet growing contingent – many of them Sean’s clients – and they’re omnipresent. You just have to know where to look, often visible where the “curious,” “idealistic” and “inventive” camps convene.
The new PRG© champions – those who have been through past sales battles, often times clinging to stale tactics that once seemed to provide results – are mobilizing and on the move. Exhausted and frustrated from traditional “sales” structures and techniques – think sales training; market research; missions statements; routine, harmful metrics; advertising; website refreshes; CRMs; routine management consultants; and other standard malarkey – these champions stalk a much higher-ROI option, one that results in the attraction of large, qualified customer opportunities.
Formerly exposed, vulnerable and speeding toward irrelevance and extinction, our brave warriors – now disciples of the new PRG© source code – are bound and resolute to not repeat the sins that doomed former industry leaders like Kodak, Circuit City, Blockbuster, Reebok, and Montgomery Ward.
Rather, they believe in the enemy of “incremental,” better known as “Big Ideas.” Experiential in nature, this movement continues to build steam, a community of third millennium heroes hell bent on fulfilling a higher calling, one that will restore America’s competitiveness to its global, rightful place.
This charge won’t be led by the traditional titans of industry. After all, those are the leaders that got America into this mess in the first place. Rather, these cutting-edge commanders will spring from existing boundaries, drawn to a new revenue growth belief system that aligns with their own.
If this sounds like you, it’s time to get off the sidelines and join the PRG© offensive.